If you want locals and tourists in Niagara Falls to actually see—and remember—your business, place your message where they’re already stopping, looking, and deciding. That’s why Big Digital Boards’ Monroe Plaza location  is such a powerful play: three digital bulletins perched above a high-traffic retail center at Thorold Stone Rd & Dorchester Rd , with long dwell times thanks to the signalized intersection. Why Monroe Plaza Works 1. Built-in attention at red lights Drivers n

Designing a billboard is different from crafting a social post or a brochure. Drivers have seconds—not minutes—to understand your message. This guide gives you practical, field‑tested billboard design tips for both static and digital boards so your ad is seen, read, and remembered. TL;DR: The 10‑Second Rule If a person can’t grasp your message in 3–5 seconds  at highway speed, it’s too complex. Aim for 7 words or fewer  for the core line, a single visual focus, and an unmista